The Internet killed the radio spot

In all of advertising, there’s nothing I enjoy more than working on a :60 radio spot. I used to do them all the time, but sadly, they don’t make them much anymore. Below are three of my favorites: a holiday-themed spot for NJ Lottery, a country & western jingle for NJ Lottery, and a :30 spot for Papermill Playhouse’s production of The Importance of Being Earnest.

Everybody in advertising has work they loved that for one reason or another didn’t go forward. Below are two of mine. A goofy NJ Lottery spot starring George Washington, and one for Thompson’s WaterSeal starring your deck.